Pre Launch, Ex Stealth Early Funding Stage
MARKET PRICING
The Price of a Ride Dictates the Market Size
Ultimately the Market = Total Vehicle Miles Travelled (VMT)
Existing Market - Expensive Taxi Rides:
Primarily driven by analogue vehicles powered by Internal Combustion Engines (ICE) consuming petrol and diesel fossil fuels, all while polluting the air that we breathe. Heavy maintenance, high fuel costs and human labor dictate unit cost economics. Competitive Market forces over decades have establish the current market pricing,
Emerging Market - Lower Pricing:
New Battery Electric Vehicles (BEVs) cost substantially less to operate & produce zero emissions. New Autonomous Technology excludes the human labour costs.
The New AV Industry:
Robotaxis will redefine the Price of a Ride. Ultimately pricing could be one order of magnitude less than todays established prices at which point private car ownership may become optional-subject to wait times.
Total VMT
When PPM matches that of a Bus Ride and wait time is under 5 minutes Robotaxi services could replace Car ownership and become the first choice for Public Transport.
Ride Hail:
Smart Phones + Taxis + Apps = “Ride Hail”. Click the App and a car shows up for your ride – with driver.
In the Beginning
TAXI
TAXI DRIVER
HORSE
WAGES
HAY
HORSE SHIT
Ride-Hail Addressable Market*
Slow Incumbent Evolution
‘The Taxi’ transitions into a Disruptive Economic Revolution in 2026
RIDE
HAILING
Pricing of an existing Ride can be a complex algorithm, largely due to the involvement of a Human Driver. Time is a human overhead; heavy traffic can increase the Time a Driver is working to deliver the Ride. ‘Deadhead Miles’ are Miles driven without directly related Income which consume a Drivers Time. Unsociable hours dictate premium income for drivers. Existing operators attempt to recover Deadhead Miles by charging a premium for the first few miles and/or a one-off Fee per Ride. The New Robotaxi Industry is set to redefine the Price Per Mile (PPM) of a Ride: Time has no cost implications for a Driverless Taxi.
Autonomous Ride-Hail Will Reduce Costs, Including Deadhead Miles
Autonomous electric travel will reduce costs, including fuel, insurance, and deadhead miles, thanks to higher utilisation, increased safety and efficiency, and electric drivetrains. Deadhead Miles are the number of miles driven without passengers, which account for ~35% of ride-hail miles today. Autonomous vehicles could reduce deadhead miles by removing the human-in-the-loop and harnessing AI tools to predict demand and traffic patterns. We have budgeted for 20% given our local density planning
London Taxi Black Cab Pricing
As provided by Transport for London TfL
Tariff 1
(up to 6 miles)
£4.00
Per Mile
Monday to Friday
05:00-20:00
Tariff 2
(up to 6 miles)
£4.83
Per Mile
Monday to Friday
20:00-22:00
Saturday & Sunday
05:00-22:00
Tariff 3
(up to 6 miles)
£5.12
Per Mile
Every Night
22:00-05:00
Saturday & Sunday
05:00-22:00
Tariff for journeys over 6 miles
£4.83
Per Mile
At all times for journeys over 6 miles
MYRobotaxi.vip has considerable Pricing Elasticity
The Price Of a US Ride Today – Ride Hail from Uber and Lyft versus Waymo. October 2025
Even with No Driver, Waymo currently Prices above the competition to reflect the value of privacy.
In the US Tipping Culture is a real cost, there is no subjective or practical TIP obligation in a Driverless Robotaxi.
This discrepancy enables Waymo to publish higher PPM for the purpose of comparison.
US Ride Hail PPM
This early Mile premium-pricing demonstrates Operators pricing to cover the Human+Operations Cost of travelling TO the Pickup Point. often referred to as ‘DeadHead’ Miles. Waymo takes advantage of the existing Market Pricing Algorithm.
* Zoox (Amazon) operates on the Las Vegas Strip on pre-prescribed destinations just like a Disney Ride (for now)
MYRobotaxi Pricing Prediction (PPM)
There is no guarantee that trends or pricing predictions will be acheived or maintained. Estimate information may not be realised as it designed to stimulate discussion and serve as a guide.